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Business Administration/Marketing and Retailing Pathway: Diploma Program

Students may be required to take one or more developmental courses as a result of pre-enrollment placement tests; therefore, the student may need more than the minimum number of semester hours listed for graduation. Developmental courses for this program may include Readiness Level Reading, English, and/or Math and other courses in developmental Reading, English, Math, Biology and Chemistry.

Total Semester Credit Hours in Program: 39

Curriculum: 

Fall Semester

Success and Study Skills

Credit Hours: 

1.00
Business Law I

Credit Hours: 

3.00
Principles of Management

Credit Hours: 

3.00
Introduction to Computers

Credit Hours: 

3.00
Principles of Marketing

Credit Hours: 

3.00
Advertising and Sales Promotion

Credit Hours: 

3.00

Spring Semester

Principles of Financial Accounting

Credit Hours: 

4.00
Principles of Microeconomics

Credit Hours: 

3.00
Marketing Research

Credit Hours: 

3.00
Marketing Applications

Credit Hours: 

3.00
Social Media Marketing

Credit Hours: 

4.00

Summer Term

Writing and Inquiry

Credit Hours: 

3.00
Quantitative Literacy

Credit Hours: 

3.00